Joel Hernández

// Full-stack engineer & product builder

Engineer, designer, and serial entrepreneur with a decade of experience building products for 550k+ users and shipping solutions from concept to scale.

// Location

Mexico City

Shaped by: Amsterdam, Lisbon

// Status

Building @Venturu

Modernizing the acquisition of SMBs

// Focus

AIProductDesignEngineering

$ Get in touch

// ETHOS.md

I believe in building products that are not just functional, but delightful. My approach is rooted in a deep understanding of user needs, combined with a passion for clean, efficient code. I thrive at the intersection of engineering, design, and business strategy, transforming complex problems into elegant solutions that drive growth and create lasting value.

// core_principles.terminal

/bin/bash - core_principles

joel@portfolio:~$ ls -l ./core_principles

// Click a command to execute it.

Timeline

// A searchable, filterable history of my work.

Venturu

Founder

Currently Building

Dec 2024 – Present

Modernizing the acquisition and sale of local businesses. 'Zillow for SMBs.'

Metrics: "+500 verified listings, +70 brokers onboarded in record time."
Insight: "The biggest markets are often hidden in plain sight, underserved by modern technology."

Founder

FinTech

SMB

AI

Next.js

React

PostgreSQL

Vercel

Python

Bun

TypeScript

Jamboss

Founder

Founder Journey

Aug 2024 – Sep 2024

AI-powered iOS app to generate songs for friends and family.

Metrics: "#2 Product of the Day on Product Hunt, 50k+ users, 4.8-star rating."
Insight: "The most powerful AI is personal. Tools that foster connection have immense viral potential."

Founder

Consumer Tech

AI

iOS

Swift

Product Hunt

Flutter

Restream

Product Engineering Lead

Corporate Experience

Dec 2023 – Aug 2024

Lead initiatives to integrate AI, streamline product processes, and boost user engagement.

Scale: "Shipped AI-powered features to millions of users."
Insight: "Enterprise users crave consumer-grade UX; complexity should be in the backend, not the interface."

Product Lead

Corporate

Creator Economy

AI

React

Design

Skill Sequencer

// A playable, interactive composition of my skills.

Drag skills to reorder • Filter categories • Adjust BPM • Create melodies

Filters:

Presets:

BPM: 120

ReactC4

Next.jsD4

TypeScriptE4

Tailwind CSSF4

React NativeG4

FlutterA4

Vue.jsB4

Nuxt.jsC#4

Node.jsC5

PythonD5

GoE5

PostgreSQLF5

Chat with Joel AI

// An intelligent conversation with my digital self.

 ( o _ o )

Joel AI

Online

Ready

§

Welcome! I'm Joel's AI assistant. I'm trained on his work, principles, and experience. Feel free to ask me anything about Joel's background, skills, or projects.